
Creative ITC Makes New Appointment
of Chief Revenue Officer
Creative ITC has fueled its growth with the new appointment of Lewis Pinner as Chief Revenue Officer.
Creative ITC has fueled its growth with the new appointment of Lewis Pinner as Chief Revenue Officer.
Lewis brings over two decades of experience building and scaling high performing, multi-national technology organisations across global vendors, high growth scale-ups, and financial services. His career history spans senior positions with Cisco, JP Morgan Chase, Pure Storage, NetApp and most recently Verkada.
The appointment marks a significant step in the company’s ambitious growth strategy, blending end-to-end, go to market expertise with commercial drive to fuel its continued expansion.
In this new role, Lewis will lead the sales, pre-sales technical and marketing functions within Creative, with responsibility for growth in both new customers and extending the cloud footprint of existing clients.
“This appointment is a new milestone in Creative’s growth journey,” said Creative CEO, Keith Ali. “Lewis is known for his strategic clarity, energy and ability to simplify complexity to drive commercial results. With such a rich industry pedigree, I couldn’t be more pleased to have him on board to drive the business forward.”


“It’s a really exciting time to be joining an ambitious, focused business with market-leading technical expertise and strong team culture,” said Lewis Pinner. “In a crowded marketplace of generalist technology providers, Creative has established itself as the leading cloud services provider for the AEC and energy industries – some of the world's most demanding environments. I’m very much looking forward to accelerating our international growth and taking the business to the next level.”